Reflecting back at my Digital Marketing mastery journal timeline, the goal for the New Marketing Media course was to learn new trends and customize my personal business. That didn’t necessarily happen, but I took a lot from this course. I really enjoyed the course. The assignments and discussions are fun and engaging. The New Marketing Media course afforded me the experience of learning the differences of customers, fans and influencers and deciding which personas would be best to attract for a marketing campaign. It was enjoyable putting a face to each persona. Throughout this course, I felt my confidence increase after I submitted each assignment. The only drawback I have is that at this point in week 4, I haven’t received any feedback on my assignments. I truly do not know how I’m doing in this course. That is a bit frustrating.
After I receive feedback from the course assignments, I will transfer that information to my final marketing plan and make sure to keep all information for when it is time to create plans for future clients.
My overall take from the New Media Marketing course is that I have the knowledge to put together a solid digital marketing plan for myself and other companies.
Anissa Knight's Mastery Journal 